Cloud-Based Sales Software Pipedrive Closes $9 Million Series A

TechCrunch

Pipedrive, which offers Software-as-a-Service designed to help small companies manage and increase sales, has closed another deal of its own. The Estonia/U.S.-based startup and AngelPad alumni has raised a $9 million Series A round led by Bessemer Venture Partners, money it will use to accelerate growth and further build out its product.

Paua Ventures also participated, along with existing investors, Rembrandt Venture Partners and AngelPad, the latter of which incubated Pipedrive in all the way back 2012. The company, which now boasts 77 employees based in the U.S. and Estonia (the latter is where its development office is located), has raised a total of $13.4 million.

“Pipedrive’s growing base of more than 10,000 paying small business customers shows that the company’s simple, intuitive approach to helping them sell better by visualizing the sales pipeline works,” said Alex Ferrara, partner at Bessemer Venture Partners, in a statement. “We…

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